Creating a Newsletter ?!

Designers can use InDesign, Photoshop, and Illustrator to create a dynamic newsletter.

For images, you would use photoshop to edit and create artistic photos to put into the newsletter. For example, if there is a specific theme for the letter (like Fall), a designer could use photoshop to change the season of a photo or add a color filter to give it a certain mood.

Perhaps a nice border or graphic you've sketched on paper would go well with the flow of the newsletter. Use Illustrator to turn it into a unique, one of a kind graphic to incorporate into the overall theme of the letter.

Then finally, to bring it altogether, incorporate both the photoshop and illustrator elements into an InDesign layout created for the newsletter. Here, a designer will be able to figure out the placement of all the elements and the most effective and design savvy way to feature everything, while getting the point of the newsletter across to the target audience.

We Must Protect This House?!

Now of course it's always a GREAT decision to place a RAVEN in ANY advertisement. But it's even better given the fact that Baltimore is the home of Under Armour. 

We Must Protect This House?!

Under Armour is branded as a very rugged yet quality choice for performance gear given their endorsements by professional athletes. In their ads, they also include no-name models posed as athletes to represent the masses. 

Color Me Badd (and Good)?!

First is my example of GOOD color.

I really enjoyed the monochromatic aspect of this Vaseline lotion ad.

The skin tone of the model matches the labeling of the bottles in a non-overwhelming way.

And the vividness of the brown really pops out on the strip of black used for the background.

 Now for the bad...

Let's play the...."find the text game"

Again,

another monochromatic ad....

There isn't enough contrast here between the image of the ad and

the text at the very top of it. I think that the opacity of the

soap and silk(?) could be taken down more and it would work a lot better for me.