Monday, November 1, 2010

Color Me Badd (and Good)?!

First is my example of GOOD color.
I really enjoyed the monochromatic aspect of this Vaseline lotion ad.
The skin tone of the model matches the labeling of the bottles in a non-overwhelming way.
And the vividness of the brown really pops out on the strip of black used for the background.






 Now for the bad...
Let's play the...."find the text game"


Again,
another monochromatic ad....
There isn't enough contrast here between the image of the ad and
the text at the very top of it. I think that the opacity of the
soap and silk(?) could be taken down more and it would work a lot better for me.



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