Check...Miss?! |
Oh, to be clever.
I respond positively to this design.
We understand that these chess pieces are the KING and QUEEN, with the latter checking her mate...and sporting the TACORI diamonds to prove it, hunteee!
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No H8TE Ad |
This looks familiar...
People will recognize this slogan and color scheme from President Obama's HOPE campaign. The Audacity!!
Using a recognizable image is a good (?!) tool to peak the audience's interests. Plus it's been slightly tweaked to include a rainbow, the iconic symbol of the gay community and their allies.
Lastly, but not leastly, the advertisers use humor* to make their point.
A design Do?!
*stay tuned for Design Know No's....
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