Check...Miss?! |
Oh, to be clever.
I respond positively to this design.
We understand that these chess pieces are the KING and QUEEN, with the latter checking her mate...and sporting the TACORI diamonds to prove it, hunteee!
No H8TE Ad |
This looks familiar...
People will recognize this slogan and color scheme from President Obama's HOPE campaign. The Audacity!!
Using a recognizable image is a good (?!) tool to peak the audience's interests. Plus it's been slightly tweaked to include a rainbow, the iconic symbol of the gay community and their allies.
Lastly, but not leastly, the advertisers use humor* to make their point.
A design Do?!
*stay tuned for Design Know No's....
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